Where we were
Our story began in 1999 when a guy named Bruce pioneered the initial process for copying decorative stone siding and reproducing it using polyurethane. These early processes and formulas were somewhat successful at delivering products that simulated the real effect, and have developed into the various formulations of polyurethane replicas that are still used today. These polyurethane products, however, fell far short of what Bruce was striving for, so he continued his mission to find the ultimate materials and processes for replicating decorative surfaces. This process continued to evolve until, with the help of his long-time partner John, they arrived at using a real ground stone surface supported with Polyurea. Polyurea is a super elastomer that is used not only in truck bed liners, but also to coat containment tanks for corrosive materials—in fact, this super elastomer is implemented by leading industries as well as the military, where protection against extreme conditions is vital. Over the years, Bruce and John developed designs and processes that have very successfully delivered remarkable simulations of stone and wood products on a vast array of applications, spawning solutions for interior, exterior, and commerical use.